Prina is a Brazilian creative studio.
We use new technologies with good taste (:

An independent creative studio and lab.

I’m Priscila Nassar, founder and lead collaborator of Prina. Here I imagine and produce digital and immersive work in CGI, 3D, XR and artificial intelligence for fashion, advertising and film.

When a project calls for it, I bring in other collaborators and work side by side with brands, from idea to delivery. I currently also work as a designer at Globo.

I’m an AI enthusiast and believe in using it more consciously: new technology, always with good taste (: